CineAlta Trade In: Upgrade Your FS700

UPDATE: November 17th. We will be including a FREE Metabones Canon EF lens adapter with the purchase of the Sony FS7 cinema camera. Thats a $300 value, absolutely FREE.

Do you currently have a Sony FS700 camera? Are you interested in a Sony CineAlta camera valued at $7,999 or higher? We’re offering you a trade in opportunity. If you purchased your FS700 from us and want to upgrade to a CineAlta camera valued at $7,999 or higher we’ll give you $3,570 for your used FS700. Didn’t buy your FS700 from us? No problem, we want to build a relationship with you. We’ll offer you $2,900 for your FS700. Of course non of this is set in stone. If you have some interesting accessories you want to package with the FS700 we’d love to take a look and see what we can do with them.

Of course this is subject to our inspection of the FS700 camera and confirming that it is in working condition and in a resellable state. Compared to the FS700 other CineAlta camera valued at $7,999 or higher offer a more ergonomic form factor, a high resolution side-mounted viewfinder, internal 4K recording in XAVC 10-bit 4:2:2 I-frame codec, internal 180 frames per second 1080p recording, and more. It also has options to support 12-bit RAW, 240fps 2K RAW, ProRes, and more.


FS700 w/ servo zoom

Canon Shows Samples of C100 Dual-Pixel AF

Canon has already began offering the Dual-Pixel Autofocus upgrade to existing C100 owners. Soon Canon will start shipping the C100 with the Dual-Pixel AF pre-installed and ready to go. So whats the big hype? Why do people care? Pros don’t use autofocus, do they? After all, doesn’t video camera AF hunt around and struggle to lock on? And AF is usually so slow, isn’t it?

All of those questions relate to traditional video camera autofocus as we have known it for decades now. Canon aims to usher in a completely new realm of autofocus technology to the realm of professional video. I could go into detail of what it looks like, how it works, and what the benefits are. Instead i’m going to let a couple of video pros do it.

Philip Bloom recently got his hands on a Dual-Pixel C100 and has put together a great 7 minute video illustrating the pros, the cons, and (most importantly) how to maximize it to make it a useful professional feature. Watch the video here.

Here is another great sample video by event filmmaker Joe Simon. He shows the practical real-world appellation of the C100 Dual-Pixel AF and how it can benefit shooters in all circumstances. This video is about 9 minutes long.

Don’t underestimate this feature. This is not the AF of the past. This is something that is going to be useful in a huge variety of circumstances. Picture using this feature in combination with a jib, or a MoVI, or SteadiCam, or even a simple slider. This is something that, even if you’ve said you’ll never use AF, you’ll find a creative way to use it once it’s in your hands. Post by Eric C. Petrie

C100 Dual-Pixel AF


Coming Soon: Canon C100 Continuous Tracking Autofocus

Next month Canon will begin offering their factory-installed sensor enhancement. One of the biggest changes for users moving from traditional video cameras like a Canon XF300 or a Panasonic HVX200 is the lack of continuous autofocus. Cinema cameras like the C100 typically offer ether no autofocus at all or limited one-shot push-button autofocus. This will be one of the first professional cinema cameras to offer real-time autofocus. While most pros would agree that they prefer to focus manually there certainly are circumstances where reliable autofocus is extremely helpful. The enhancement process is a paid upgrade. After purchasing your C100 camera from Professional Video you will pay Canon directly $500 and send the camera to them for the process. Professional Video will have a demo model with this enhancement done to it on the demo floor for you to try as soon as the upgrade is available. To read more about the update click here. Post by Eric C. Petrie


Professional Video DSLR Trade-In Program

We are excited to announce our DSLR trade-in program. This program has been designed specifically to help people step up from DSLR shooting and into a cinema camera. Now through the end of the year we’re offering to take you’re DSLR off your hands in exchange for the purchase of a qualified cinema camera.

If you’ve got an EOS 5DmkIII we’ll give you $1,300 trade in cinema credit. For an EOS 5DmkII or an EOS 6D we’re offering $800 cinema credit. If you have an EOS 7D your cinema credit will be $500. Finally an EOS 60D will net you $300 cinema credit.

We’re accepting trade-ins for the direct purchase of a qualified cinema cameras from top manufactures.

*The trade-in credit on your cinema camera is not guaranteed. Camera must be deemed to be in resellable condition by Professional Video.

Canon Announces New Real-Time Constant AF Sensor For C100

Available soon from Canon will be a factory-installed upgrade for the EOS C100 Digital Video Camera that will offer an autofocus mode to prevent motion artifacts during rapid talent and pan moves. The upgrade provides a new Continuous AF (Autofocus) Function for all Canon EF Lenses, apart from manual-focused models, using Dual Pixel CMOS AF technology. A new AF Lock setting also lets you change the image framing while holding the desired focus point. These critical focusing capabilities are designed to enhance the smooth capture of moving subjects and achieve more natural-looking autofocus so users can meet their creative needs in even more situations.

The EOS C100 camera with Dual Pixel CMOS AF technology features a CMOS sensor that consists of an array of pixels that each feature two separate photodiodes. By continuously comparing their outputs during AF mode, phase-difference autofocus helps ensure non-blurred images even when the talent and/or camera are moving. The new feature places a high priority on image quality, providing a natural, smooth autofocus movement with all Canon EF lenses – including newer-generation STM lenses – offering quieter operation. Continue Reading….


We’ll Take Care of Your 1DC Firmware Upgrade

Canon has begun to install firmware 1.2 onto Canon 1DC cameras. This is a great upgrade that adds 25fps PAL recording, fixes some errors when using an external HDMI recorder, and fixes an exposure issue with Auto Lighting Optimizer. Unfortunately this is not a user installable upgrade, your camera needs to be shipped to Canon. Pro Video is offering FREE shipping of your camera down to Canon if you purchased it with us. Thats right, if you got your 1DC here just bring it by, we’ll take care of boxing it up and sending it out. A nice benefit of having a local dealer. – Post by Eric Petrie